Lalla

Descripción

Lalla is an ethical fashion brand based in the Medina that creates contemporary clothing and accessories using traditional Moroccan textiles and embroidery techniques. Founded by a French-Moroccan designer, the brand works exclusively with women's cooperatives across Morocco, ensuring fair wages and preserving endangered textile traditions. The collection includes caftans reimagined as everyday wear, hand-embroidered linen dresses, woven basket bags, and silk scarves with Berber geometric patterns. The boutique is a serene space in a restored Medina riad with a small courtyard where you can browse the collection and learn about the artisans behind each piece.

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